Top 5 Film & Television Apps in the UK Q2 2021 Performance

In Q2 2021, the top 5 Film & Television applications in the United Kingdom showcased distinct trends in their weekly downloads, revenue, and active users. Here’s a closer look at the performance of ITVX, Disney+, Netflix, BBC iPlayer, and Amazon Prime Video.

ITVX experienced notable fluctuations in its metrics. Weekly revenue peaked at approximately $154K by the end of June, with a significant rise from early April figures of around $90K. Downloads also surged dramatically, reaching about 281K in the last week of June, up from just 21.6K in mid-April. Active users showed a similar trend, increasing from 575.8K in mid-May to over 1.25M by the end of June.

Disney+ demonstrated robust performance with weekly revenue peaking at roughly $1.06M in the last week of June. Downloads varied, with a high of 101.6K in mid-June. Active users consistently increased, starting from 3.05M at the end of March and rising to approximately 3.22M by the end of the quarter.

Netflix maintained a strong presence with weekly revenue peaking at about $339K in the final week of June. Downloads peaked at approximately 90.2K in mid-June. Active users remained relatively stable, fluctuating around the 7.2M mark throughout the quarter.

BBC iPlayer saw its highest download numbers in the last week of June at approximately 203.5K. Active users also peaked in the final week of June, reaching around 1.05M, up from 575.7K in late May.

Amazon Prime Video showed consistent revenue, peaking at around $219.7K in the last week of June. Downloads were highest in mid-June, reaching approximately 78.4K. Active users saw a steady increase, peaking at around 2.06M by the end of June.

These insights are based on data from Sensor Tower. For more detailed analysis and further insights, visit Sensor Tower.